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You are here: Home / The 3 Principles

The 3 Principles

The 3 Principles

Principle #1.
“What you want is not what you think you want.”


What we think we want is a particular person. We want a man to love us the way we’ve always wanted to be loved.

But in fact what we want is the EXPERIENCE of love.

We want to feel all the good things associated with love. We want to feel loved down to our toes.

In short, what you want isn’t a man. What you want is love.

Principle #2.
“You are not who you think you are.”


You think you’re just a woman.

You look at yourself in the mirror and see this body and this face that you’ve tried to improve so many times.

What would a man see in you, when there’s an entire sea of women he could pick?

But in fact you are far more than whatever collection of traits you use to describe yourself. You are far more than the body you see in the mirror.

Your heart and your spirit shine so brightly. You can’t see this invisible essence, but other people can.

Your energy is your signature, and it’s unlike anyone else’s.

Principle #3.
“Think outside the dating pool.”


The dating pool is the list of eligible single men that fit your criteria. They’re the men that show up on your dating app feed.

It can be disheartening to look at them and realize that you wouldn’t want to date most of them, while the few you are interested in don’t feel the same about you.

But the world is full of men. There are men everywhere: on your daily commute, at the gym, at the coffee shop, at work, at church.

They may not look like how you imagine your dream man, but they’re seeking connection, too.

They might hate the indignity of dating apps, or they might be like Kell and prefer something to happen naturally.

Don’t overlook them just because they’re not in the dating pool.

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